The best kind of personalization in a newspaper
There’s a lot to be said for a personalized invitation and giveaway for your corporate event!
5 effective tips for adding personalized content to your event newspaper:
Individual programmes
Have attendees registered in advance for specific workshops, lectures or activities? Then you can have everyone pick up their custom newspaper with their individual programme at the reception. Or you can have the newspaper delivered to everyone at home beforehand by way of invitation for your conference or corporate event. This will give attendees an overview of the day’s schedule and activities, ensuring streamlined and timely proceedings.
Discounts
There’s no better feeling than having attendees return for your next event. An event newspaper can double as both a personalized conference souvenir and an invitation to your next corporate event. You can even add personalized discounts codes as an added incentive for attendees. In others words, keep attendees engaged and excited for your next event.
Event sponsorship
By using a newspaper as an invitation or giveaway to your corporate event, you can offer sponsors extra generous advertising space. The sponsors of your conference can advertise their brand with company logos, product catalogues or interviews with company directors. And with the right customer or company data, you can create personalized conference gifts that link the right sponsors to the right recipients for hyper-relevant and extra efficient advertising.
Pictures
An after-eventnewspaper is the perfect gift idea for conference attendees and will keep your brand in the attendees' minds long after the event is over. Add pictures, summaries and video links of the workshops and lectures that your readers attended. By offering specific, custom content that's tailored to your reader, you can create hyper-relevant, personalized conference gifts that increase reader engagement.
QR codes
Encourage attendees to share their post-event pictures and experiences on social media. Add QR codes to your event newspaper to direct attendees to a personalized webpage where they can post their comments and photos. This is a great and effective way to create some buzz after an event as well as build an online community.





